Employing a substantial number of Oahu residents, the Hawaii State Government has the tremendous opportunity to influence travel behavior for a significant part of the population. The State Government Employee Transportation Demand Management (TDM) Plan aims to do just that, by developing recommendations to increase transportation choices for state government employees on Oahu. By providing more transportation options, incentives, support strategies, and benefits, the State will also reduce vehicle miles traveled and greenhouse gas emissions, as well as improve hiring, employee wellness and retention, and the efficiency of state facilities. This study was initiated in May 2024 and is led by the OahuMPO in collaboration with the Hawaii State Energy Office, and with the support of ICF

Task 1.1: Travel Trends Analysis
The Travel Trends Analysis Memo will assess travel trends and transportation access for state employees. The assessment will help identify challenges and needs, such as lack of access to active and shared modes or services and inform potential solutions.

Task 1.2: Draft and Final Needs Assessment Report
This task is focused on validating the findings from the survey and data analyses with the study’s technical working group. The working group will have the opportunity to comment on the data collected and analyzed on commuter experiences, challenges, and perspectives. Feedback from the working group will be used to finalize the Needs Assessment Report.

Task 2.1: Transportation Demand Management Plan Goal Development

This task is focused on identifying the goals and priorities of the agencies leading this study: Oahu Metropolitan Planning Organization, Hawaii State Energy Office, and the Department of Human Resources Development. These goals will help inform priority TDM strategies.

Task 2.2: Review of Best Practices Report

This task will include a review of best practices of implementing a TDM program. The review will include relevant TDM strategies, legislative/policy actions, costs and funding mechanisms, and the implementation associated with the deployment of TDM programs for public agencies.

Task 2.3: Focus Group Facilitation

Focus groups of state employees and other key stakeholders will be conducted to solicit input on potential TDM strategies.

Task 2.4 and 2.5: Draft and Final Recommended TDM Strategies Report

This report will include priority TDM strategies, descriptions, legislative actions and/or policy changes, implementation timeframes, partnerships, roles, and responsibilities, costs and funding mechanisms, as well as performance measures and evaluation data needed to evaluate the effectiveness of strategies.

The Final Report will summarize the needs identified in Task 1 and the recommended TDM strategies in Task 2. Additionally, the report will discuss the research and findings on funding for implementation and support of these strategies and a long-term sustainable program. The Final Report will also include the identification of program objectives and key performance indicators (KPIs) and how they will be tied to greenhouse gas and vehicle miles traveled reductions to help meet state climate and energy goals.Task 3 will also include draft proposals with supporting justification and research for the 2025 Hawaiʻi State Legislative Session, as well as those the MPO Policy Board may pass. The report will conclude with a short action plan and suggested implementation timeframes.

Study Milestones

Goals

This phase identified goals to target additional research and resources to better understand how to implement TDM strategies.

Existing Conditions

This phase reviews existing benefits and options for State employees and understand their commuting behaviors by utilizing commuter data, including home addresses, zip codes, and other relevant metrics.

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State Employees Survey

An online survey was distributed to State of Hawaii employees to gather insights into current commuting experiences, preferences, and challenges. The survey received 3,537 complete responses from State Employees on Oahu (about 32% of the 11,170 total on Oahu). A detailed summary of the survey results are illustrated below.

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Focus Groups

In July 2024, we hosted ten virtual focus groups with state employees to gain deeper insights into their commuting challenges and opportunities. These sessions also provided an opportunity to gather feedback on draft strategies for improving daily commuting to and from work. Over 100 participants took part in these discussions, sharing their experiences and preferences regarding commuting and teleworking. The feedback will guide TDM strategy research and help shape recommendations to present to legislators so that these strategies can effectively meet the goals identified by the plan.

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Recommendations

Based on a literature review of other government agencies' TDM programs, feedback via the State Employee survey, our analysis of where employees live relative to where they work, and our State Employee Focus Groups, we identified 31 initial strategies, and prioritized the 11 strategies, below.